Cookie Policy for LiFet Media Inc.

1. Introduction

Our website, https://www.lifet.ca (hereinafter: "the website") uses cookies and other related technologies (for convenience all technologies are referred to as "cookies"). Cookies are also placed by third parties we have engaged. In the document below we inform you about the use of cookies on our website.

2. What are cookies?

A cookie is a small simple file that is sent along with pages of this website and stored by your browser on the hard drive of your computer or another device. The information stored therein may be returned to our servers or to the servers of the relevant third parties during a subsequent visit.

3. What are scripts?

A script is a piece of program code that is used to make our website function properly and interactively. This code is executed on our server or on your device.

4. What is a web beacon?

A web beacon (or a pixel tag) is a small, invisible piece of text or image on a website that is used to monitor traffic on a website. In order to do this, various data about you is stored using web beacons.

5. Third parties

We have made agreements about the use of cookies with other companies that place cookies. However, we cannot guarantee that these third parties handle your personal data in a reliable or secure manner. Parties such as Google are to be considered as independent data controllers. We recommend that you read the privacy statements of these companies.

6. Cookies

6.1 Technical or functional cookies

Some cookies ensure that certain parts of the website work properly and that your user preferences remain known. By placing functional cookies, we make it easier for you to visit our website. This way, you do not need to repeatedly enter the same information when visiting our website and, for example, the items remain in your shopping cart until you have paid.

6.2 Statistics cookies

We use statistics cookies to optimize the website experience for our users. With these statistics cookies we get insights in the usage of our website. These cookies collect anonymized data that cannot be used to personally identify you.

6.3 Advertising cookies

On this website we use advertising cookies, enabling us to gain insights into the campaign results. This happens based on a profile we create based on your behavior on https://www.lifet.ca. With these cookies you, as website visitor, are linked to a unique ID but these cookies will not profile your behavior and interests to serve personalized ads unless you explicitly consent to such processing.

6.4 Marketing/Tracking cookies

Marketing/Tracking cookies are cookies or any other form of local storage, used to create user profiles to display advertising or to track the user on this website or across several websites for similar marketing purposes. These cookies require your explicit consent before activation.

6.5 Social media cookies

On our website, we have included content from Instagram, LinkedIn, Facebook, Pinterest, TikTok, WhatsApp, X (Formerly Twitter) and Disqus to promote web pages (e.g. "like", "pin") or share (e.g. "tweet") on social networks like Instagram, LinkedIn, Facebook, Pinterest, TikTok, WhatsApp, X (Formerly Twitter) and Disqus. This content is embedded with code derived from these platforms and places cookies. This content might store and process certain information for personalized advertising.

Please read the privacy statement of these social networks (which can change regularly) to read what they do with your (personal) data which they process using these cookies. The data that is retrieved is anonymized as much as possible. Instagram, LinkedIn, Facebook, Pinterest, TikTok, WhatsApp, X (Formerly Twitter) and Disqus are located in the United States.

7. Detailed Cookie Table with Consent Management

Below is a comprehensive list of all cookies placed on our website. Your consent choices are saved in a persistent cookie and will be remembered for 12 months. You can update your preferences at any time using the cookie consent banner or the manage consent button.

8. Consent Mechanism

When you visit our website for the first time, we will show you a pop-up with an explanation about cookies. As soon as you click on "Accept", you consent to us using all cookies and plug-ins as described in the pop-up and this Cookie Policy. You can disable the use of cookies via your browser, but please note that our website may no longer work properly.

8.1 Manage your consent settings

You can manage your cookie preferences at any time by clicking the "Manage Consent" button in the cookie banner at the bottom of any page. Your preferences will be saved and remembered for 12 months. You can also disable the use of cookies via your browser, but please note that our website may no longer work properly if essential cookies are disabled.

9. Enabling/disabling and deleting cookies

You can use your internet browser to automatically or manually delete cookies. You can also specify that certain cookies may not be placed. Another option is to change the settings of your internet browser so that you receive a message each time a cookie is placed. For more information about these options, please refer to the instructions in the Help section of your browser. Or you can indicate your preferences on the following page: youradchoices.ca

Please note that our website may not work properly if all cookies are disabled. If you do delete the cookies in your browser, they will be placed again after your consent when you visit our website again. Our consent management cookie (lifet_cookie_consent) will remember your preferences for 12 months.

10. Your rights with respect to personal data

You have the following rights with respect to your personal data:

• you may submit a request for access to the data we process about you;
• you may object to the processing;
• you may request an overview, in a commonly used format, of the data we process about you;
• you may request correction or deletion of the data if it is incorrect or not or no longer relevant. Where appropriate, the amended information shall be transmitted to third parties having access to the information in question.

You have the right to withdraw consent at any time, subject to legal or contractual restrictions and reasonable notice. You will be informed of the implications of such withdrawal.

You have the right to address a challenge concerning non-compliance with PIPEDA to our organization and, if the issue is not resolved, to the Office of the Privacy Commissioner of Canada.

To exercise these rights, please contact us. Please refer to the contact details at the bottom of this Cookie Policy. If you have a complaint about how we handle your data, we would like to hear from you.

11. Contact details

For questions and/or comments about our Cookie Policy and this statement, please contact us by using the following contact details: